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CHROMOSOME 

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CHROMOSOME Y.  MEN'S CONCEPT STORE

FORT LAUDERDALE. FL

INTERIOR DESIGN. ARCHITECTURE. CUSTOM FURNITURE. LIGHTING DESIGN 

MERCHANDISE. BRANDING. CAMPAIGNE. LAUNCH 

A men's concept store to supply men's toiletries, art, furniture, etc. ... to all types of masculinity.

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STORE FRONT - 1100 SF.

SHOWROOM. OFFICE. DRESSING ROOM. BATHROOM

BRANDING. STATIONARY. PACKAGING

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AD CAMPAIGN

Ten men

Straight, gay and bisexual.

Stripped down bare.

Adorn with minimal to deceive.

All masculine.!?

Champaign martial arts man bound with his own straps.

Pretty man covering his beauty with shoe polish.

Stroke surviver with hands strapped and ready to box.

Park ranger showing rebelliousness in horned hat.

Barber accessorized like a rocker.

Muscle men fighting over a teddy bear.

Photographer wearing a pig's mask.

Clark Kent actually bleeding.

Music man not letting go of the 80s.

Big man dressed in jewels.

 

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